Real Gold x Street Fighter Collaboration Campaign

It is enjoyed in various everyday situations, such as for a change of mood between work or exercise. In 2025, the healthy energy drink "Real Gold RG", richly formulated with multivitamins (vitamin B2, vitamin B6, vitamin C), was launched. This spring, the "Real Gold" brand, holding up "The one who doesn't push it too hard is the strongest." as its brand message, will hold a collaboration project with "Street Fighter", a monumental achievement among fighting games, from April 13 (Mon). Purchase eligible products and enter, and a total of about 300 thousand people chosen by lottery will win PayPay points as well as limited collab goods such as a sukajan jacket and tumbler with original "Street Fighter" designs. A total of about 300 thousand people will win "Street Fighter" limited collab goods and PayPay points! During the period, purchase eligible products, scan the 2D code printed on the label with your smartphone and access the campaign site to accumulate points. Enter with the points you have accumulated, and you can win "Street Fighter" limited collab goods or 100pt of PayPay points by lottery. For details, please see the campaign site. Campaign site: https://www.coca-cola.com/jp/ja/brands/real *Scheduled to go live on April 13 (Mon) Period: April 13 (Mon) - December 27 (Sun), 2026 *Entries for the 3-point and 20-point courses, which offer goods with original "Street Fighter" designs, can be made within the period from April 13 (Mon) to October 4 (Sun), 2026. Eligible products: "Real Gold", "Real Gold RG" and "Real Gold Vitamin Royal Power" products with a 2D code printed *Points can be earned once a day, up to 1 point per purchased product bottle. You can enter any number of times during the period. *For the 1-point course, each person can win up to 10 times; for the 3-point course and 20-point course, each person can win each prize 1 time. - How to participate 1 Purchase an eligible product and scan the 2D code on the package with your smartphone 2 After logging in with LINE or X, 1 point is granted per product bottle 3 Enter on the spot for each of the 1-point, 3-point and 20-point courses - Prizes - 1-point course PayPay points 100pt (300 thousand people) - 3-point course "Original QUO Card 3,000 yen voucher" (250 people) "Gold Tumbler (set of 2 types)" (500 people) - 20-point course "Sukajan" and "Headphones" (50 people each) "Gold Tumbler (set of 2 types)" "Headphones" About the "Street Fighter" series The "Street Fighter" series released its 1st title as an arcade game in 1987, and "Street Fighter II", introduced in 1991, became a huge hit as its innovative fighting system drew attention. Since then, from its debut to the present, it has been a long seller around the world, boasting cumulative series sales of 58 million units (as of December 31, 2025). In recent years, it has also raised its profile as a leading force in the fighting game genre in esports. *"Real Gold" is a registered trademark of The Coca-Cola Company. This press release contains information for media professionals Media user login Already registered? Click here New media user registration Free By registering as a media user, you can view various special information such as company contacts and information on events and press conferences. *Content differs by press release. All images Type Campaign Business category Soft drinks and alcoholic beverages Consumer games Keywords Cola Capcom Real Gold Street Fighter Game Campaign CAPCOM COLA Beverages